Social Media Holiday Calendar (Hashtag Holidays List)
Updated: Sep 21
Need some quick but relevant post ideas for your social media calendar? It's helpful to reference a list of "hashtag holidays" to see if there's some that are relevant to your brand. Remember to pick the days that are related to your brand values, mission, or target audience.
Tip: Add the relevant holidays as a block on your content calendar to make sure you create content on the day of the holiday. Make sure to use a hashtag like #EmotionalWellnessMonth.
Here's a List of National Holidays for your social media calendar
Holidays for Quarter 2
April
Share a post for Stress Awareness Month
4/3 Support your favorite hand-made brands on National Handmade Day
4/07 Share how you take care of your health on World Health day, or if you've been slacking (ahem, me...share your favorite beer for National Beer Day)
4/11 Share your fur-pet for National Pet Day
4/15 Share your favorite artist or piece of art in your home for National Art Day
4/23 Share your favorite book for World Book Day
4/25 Give your hairstylist some love by sharing a good hair day post for National Hairstylist Appreciation Day
May
Share a post for Mental Health Awareness Month / Photography Day
5/2 Share a funny meme or story for World Laughter Day
5/6 Update your password (and tell others to!) for World Password Day
5/13 Share a picture of your best happy hour look for World Cocktail Day
June
Share a post for LGBTQ Pride Month
6/4 Cheese or donuts? Tough choice, but you can post about one or both for National Cheese Day and/or National Donut Day
6/18 Make it a branded photoshoot & enjoy a picnic for International Picnic Day
6/21 Share a screenshot of your current playlist for World Music Day
6/29 Whether you use your iPhone or a professional camera, share your camera for National Camera Day
6/30 Post something that inspires you or makes you laugh for Social Media Day
July
7/12 We all need some time to enjoy the moment. Share how you're enjoying the moment for National Simplicity Day
7/19 Who doesn't love ice cream?! Encourage your followers to share their favorite flavor by creating a poll on your Instagram Stories for National Ice Cream Day
7/25 National Wine and Cheese Day...do I really need to say more?
729 Do you have an intern working for you that you can acknowledge - or would you be open to hiring one to help your business grow? National Intern Day would be the perfect day to do that!
7/31 If you're obsessed with avocados like I am... treat yourself to avocado toast and don't feel shy to share it on your story for National Avocado Day
Holidays for Quarter 3
August
8/03 It's important to connect with your followers on a personal level, which is why I think posting pictures of yourself every once in a while is totally okay! Post a cute picture with a watermelon for summer vibes on National Watermelon Day
08/03 Got a fur baby that meows? Post your kitty for International Cat Day
08/13 According to the California Commission on the Status of Women,
"Black Women’s Equal Pay Day is the approximate day a Black woman must work into the new year to make what white non-Hispanic man made at the end of the previous year."
....You can show your ally ship by promoting awareness of Black Women's Equal Pay Day
8/14 National Finance Awareness Day
8/15 National Relaxation Day
8/26 Women's Equality Day and International Dog Day
8/28 National Red Wine Day
8/30 National Beach Day - where my fellow beach lovers at?!
September
Share a post for Self-Care Awareness Month , Self Improvement Month and/or Hispanic Heritage Month
9/05 International Day of Charity share your favorite charity to your story and ask your followers to support them!
9/06 Reading helps expand your knowledge, so share your fave biz book for National Read a Book Day
09/12 We can always hear some uplifting words, share your favorite encouraging quote for National Day of Encouragement
9/13 Positive Thinking Day
9/18 International Equal Pay Day
9/21 World Gratitude Day
9/29 National Coffee Day
9/30 International Podcast Day and International Women's Health & Fitness Day
Holidays for Quarter 4
October
10/01 - International Coffee Day / World Smile Day. Both are fun ideas to share a little fun fact about yourself such as your favorite coffee or even to share an updated portrait of yourself. Increase engagement by asking your followers what their favorite coffee is!
10/10 - World Mental Health Day. We've all been forced to focus inwards while we were forced to stay in over the past year. Share your support in mental health day by sharing your experience, or your top tips to prioritize your mental health as an Entrepreneur.
10/16 - National Boss' Day. Let's be honest, most of us are our own bosses, with a team of 1 😂 but this is a great opportunity to share a little "About Me" with your followers on social media. TIP! Share to your personal Instagram, Facebook, or LinkedIn page to expose yourself to your personal connections and leads.
10/26 - We all love pumpkin carving in the fall! Share a fun behind the scenes of you and your family or friends pumpkin carvings to connect with your audience on a personal level!
10/30 - National CheckList Day. As Entrepreneurs with a lot on our minds and a lot of hats we are handling, we've all used a checklist at some point. Share a checklist of your top 5 business essentials , or a checklist of your ideal productive routine. Remember to ask your followers what they do to encourage conversation!
10/31 Halloween! As long as it's appropriate for the 'Gram, share your outfit this year, or show your Halloween decor around your home and post it to your Reels.
November
National Gratitude Month
11/09 - Go to an Art Museum Day. Dress up in a classy yet professional outfit, and head over to your local art museum to help celebrate this day and get new content for your page!
11/10 International Accounting Day. As Business Owners, we all need to manage our business and personal finances effectively to succeed. Share your top three tips with apps, and resources your business uses to manage their finances.
11/13 - World Kindness Day. Share a cute quote related to being kind, Here's a fun one I posted to one of my client's page that says "It costs $0 to be a kind human"
11/15 National Recycling Day / National Philanthropy Day. Are you passionate about recycling or a special charity you volunteer at? Share that on November 15th!
11/16 National Entrepreneurs' Day. That's right, today is all about you!!!! Make sure to treat yourself to a nice lunch or a glass of wine to celebrate the hard work you've put into building your own business. You deserve it!
11/25 Thanksgiving. Share what you're grateful for this year!
11/26- /29 Black Friday, Small Business Saturday, Cyber Monday. Share your favorite deals with your followers on products that they would enjoy. TIP! Use affiliate links whenever possible.
December
12/14 National Free Shipping Day. Do you sell a product that requires shipping? Here's a great holiday to offer a free shipping promotion to your loyal fans and followers.
12/24 & 12/25 Christmas Eve and Christmas Day - enjoy the day with family and friends but feel free to schedule Merry Christmas posts ahead of time!
12/26National Thank you note day. Unless you know personal details about your clients and followers, you don't know what they're celebrating this season. Instead of the usual Christmas posts, send out a thank you post to show your gratitude to your social media followers.
12/31 New Years Eve and National Champagne Day. I'm sure you know what to do here 😉
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