Digital marketing that connects content, campaigns and conversion.

Strategy, content and digital campaigns designed to move your brand onward and upward.

About me

Hi, I’m Maressa, founder of Onward & Upward Social!

For more than six years, I have helped brands strengthen their digital presence through content strategy, video marketing, Pinterest, YouTube, paid media, email campaigns, landing pages, Wix website optimization and more.

I specialize in helping growing brands turn scattered marketing efforts into a clear, connected digital growth system. My approach combines thoughtful strategy with hands-on execution, so I can help identify the right direction and support the work needed to bring it to life.

I believe effective marketing should feel intentional, useful and aligned with the brand behind it. Rather than chasing every trend, I focus on building practical strategies that connect content, campaigns and customer experience in a way that supports long-term growth.

I enjoy working with purpose-driven businesses, founder-led brands and teams that have strong ideas but need greater clarity, structure or consistency across their digital marketing.

Whether I am developing a content system, building a campaign, optimizing a website or analyzing performance, my goal is always the same: to help brands communicate more clearly, reach the right people and move forward with confidence.

How I can Help

This is just a glimpse of how I can support your brand. Every project is tailored to your goals, audience and resources, so reach out to discuss the right approach for your business.