How I can Help
This is just a glimpse of how I can support your brand. Every project is tailored to your goals, audience and resources, so reach out to discuss the right approach for your business.
Build an Audience
Content strategy, paid ads, YouTube, Pinterest and short-form video.
Turn attention into action
Landing pages, email campaigns, lead generation and conversion-focused websites.
Scale what works
Paid social, Google Ads, analytics, testing and campaign optimization.
About me
Hi I’m Maressa, founder of Onward & Upward Social!
For more than six years, I have helped brands strengthen their digital presence through content strategy, video marketing, Pinterest, YouTube, paid media, email campaigns, landing pages, Wix website optimization and more.
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I'm a proud Florida State University business school graduate, and I specialize in helping growing businesses turn scattered marketing efforts into a clear, connected digital growth system. My approach combines thoughtful strategy with hands-on execution, so I can help identify the right direction and support the work needed to bring it to life.
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I believe effective marketing should feel intentional, useful and aligned with the brand behind it. Rather than chasing every trend, I focus on building practical strategies that connect content, campaigns and customer experience in a way that supports long-term growth.
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I enjoy working with purpose-driven businesses, founder-led brands and teams that have strong ideas but need greater clarity, structure or consistency across their digital marketing.
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Whether I am developing a content system, building a campaign, optimizing a website or analyzing performance, my goal is always the same: to help brands communicate their brand and story more clearly, reach the right people and move forward with confidence.
Clients
Here are some of the small businesses and organizations I've had the pleasure of working with so far.
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